Fundraising Tips

Moving Offline Appeals Online

  Website.  Facebook.  LinkedIn.  Twitter.  Pinterest.  Instagram.  The buzz urging nonprofit organizations to implement a good strategy online is deafening.  By now, I’m sure development professionals have had their fill of articles and blog posts emphasizing the importance of online presence and email and social media.  I’m quite sure that they get the general idea.  …

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Creating Sustainable & Self-Perpetuating Fundraising in the age of the Millennial donor:

The Challenge   Recruiting and retaining students (future funders) is an increasingly competitive endeavor in today’s higher education environment. Endowments are shrinking, funding at the local, state, and federal levels continues to diminish, and the projected decrease in college-age students over the next decade is alarming.  At the same time, the economy in recent years …

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Should Your Nonprofit be Using QR Codes?

A quick response code, otherwise known as a QR code, is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. So what? QR code technology is a recent trend that has either found a place in your nonprofit’s marketing plan or simply written off as not worth adopting. …

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