Peer-To-Peer & Crowdfunding

Why it’s Time to Take Part in Giving Tuesday

It can be hard to believe that Giving Tuesday is only 7 years old. But rapid growth has made this a social (media) event that stands on the verge of cultural relevance and acceptance, and your organization should embrace it. But as with anything online these days, some people disagree. And their points can seem …

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education fundraising

A Third Path for Educational Fundraising

Have You Heard the News? A recent segment on the always excellent show Marketplace discussed the Metro Nashville Public School System’s decision to ban online education fundraising. At first glance, this looks like another example of the disconnect between educators and administration. On the one hand, educators are increasingly being asked to do more and …

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donor base

4 Powerful Ways to Build a Better Donor Base

It’s no secret that building a donor base is challenging for nonprofits. The foundation of donors that many organizations have relied on for years has dropped in recent years, even though it was estimated that 2018 would see a 3.2% increase in individual giving (following a 3% increase in 2017). Indiana University Lilly Family School …

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