Little Ideas for Big Impact

Give Directions – Little Ideas for Big Impact

When you run a physical event the first and most important thing is to effectively communicate to your audience where the event is taking place, how to get there, and what is expected of them from when they arrive. Is it a costume ball at a historic venue, a business casual mixer for young professionals …

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Free Virtual Event eBook – Little Ideas for Big Impact

It’s more apparent than ever that waiting for “normal” to return is a sure way to fail. And an essential part of moving forward is going to be creating and executing effective virtual events. At Big River, we have partnered with numerous clients in various different fields of the nonprofit industry, and we wanted to …

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Be a Source and an Outlet – Little Ideas for Big Impact

  The rug has been pulled out from almost everyone. People feel like they’re overwhelmed with info and not receiving enough all at the same time. And so the question becomes; how do you as a nonprofit offer clear communication, and encourage people to continue their support? While there isn’t one pat answer, there are …

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Virtual Fundraising – Little Ideas for Big Impact

Current events have made abundantly clear what some nonprofits have learned the hard way in the past; events can sometimes be cancelled because of circumstances beyond your control. What used to be an isolated incident due to a venue closing, a vendor going out of business or other reasons is rapidly becoming the new normal …

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Change Your Year In Review – Little Ideas for Big Impact

Tell the Whole Story by Only Telling Part of It Its that time of the (new) year again. Time to let your donors, employees, supporters and the public in general know how the last year went. All too often this becomes a report as dry and uninteresting as any Fortune 500 company’s annual report, stuffed …

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Cover Your Fees, and Follow Up – Little Ideas for Big Impact

Make the Ask, and Follow-Up Your donors understand that there is a cost to doing business in today’s digital world, even if that business is a philanthropic mission. So when you’re making an online appeal, selling tickets to an event, or any other activity that can be paid for with a credit card, make sure …

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Meme’s For Good! – Little Ideas for Big Impact

Memes For GOOD!! Social Media has fundamentally changed our world, for better and worse. And we can wring our hands about it, but as the old saying (wrongly attributed to Mark Twain) goes; “Everybody talks about the weather, but nobody does anything about it” Charles Dudley Warner So we can sit on the sidelines, talking …

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Scottish Snowplows and You – Little Ideas for Big Impact

Scottish Snowplows (Really) So first an English lesson, since we are, in the words of George Bernard Shaw, “Two peoples separated by a common language” A Gritter is a Snowplow/Salt Spreader Not long ago, Traffic Scotland decided that as long as they were tracking their gritters in order to ensure coverage and efficient use, they …

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