Month: April 2016

15 Ways To Use Psychology To Engage Donors

Engaging Constituents / By

 Inspired by Influence: The Psychology of Persuasion by Robert B. Cialdini, Ph.D.   Dr. Cialdini’s book explores 6 fundamental psychological principles that direct human behavior.   Using straightforward language and fascinating anecdotes, he unveils the mystery behind how we react to influence and offers valuable insights for those who rely on their persuasive ability. If you …

15 Ways To Use Psychology To Engage Donors Read More »

How do I get constituents to follow my nonprofit on social media?

Engaging Constituents, Marketing, Social Media / By

  Does your nonprofit have a social media presence, but struggle to build a following large enough to drive real results?  Try first meeting your audiences where they are. How do you communicate with donors now?  At events?   Via email?   Direct mail?   Use those traditional communication methods to put a social call …

How do I get constituents to follow my nonprofit on social media? Read More »