Big River’s online holiday gift catalog helped establish a stronger, more reliable, and fully self-service system for Bellefaire’s holiday gift-giving program. By moving everything online, they were able to eliminate their color-coded paper processes and build a system that housed all the information necessary to ensure the community was able to find and be matched up with children, and that children received the holiday gifts they hoped for. Even better is that by going online, donors have an opportunity to take multiple wish lists in a single transaction — all through a beautiful online platform that creates a meaningful experience for the donor.
Bellefaire was able to bring their idea to life with Big River’s help, and they were able to accomplish a few other goals along the way.
“We were able to post it online, and people could go in and grab wish lists,” said Sadowsky. “It really is simple. You don’t have to get a full account, you don’t have to get a password and a login. You get your sheet, and it’s emailed to you. It really makes the process seamless.”
The online nature of Big River’s platform grew Bellefaire’s donor community. With the information online, donors throughout the Northeast Ohio region and across the country could now help. Awareness for their annual campaign has spread and has helped share their mission with a much wider audience.
Moving online also helped improve the information in their donor database with new, engaged donor/prospect contacts and their giving record. Correct email addresses are now captured through Big River, which weren’t captured in the former paper process. With this information, they can spread awareness for other agency events.
The Big River platform has also provided Bellefaire with advanced segmentation technology, opening the door for greater communications, database management, and more. Near the end of the wish list campaign, Bellefaire can quickly and easily generate a list of the remaining wish lists to focus efforts around them and get them claimed. This segmentation technology also allows Bellefaire team members to create custom email messages tailored to specific kids, gifts, statuses, and more.
The Big River platform’s reports also enabled Bellefaire to track progress in real time, instead of keeping track of who brought back gifts and who hasn’t, all by hand. New dashboards allow Bellefaire to easily determine which children’s lists have been claimed by donors as well as enjoy greater operational efficiency, internal communication, and peace of mind in knowing children’s wish lists are being seen and claimed. Therapists and caseworkers also receive custom landing pages, allowing them to share their respective children’s wish lists in other channels.
“We’re able to watch percentages, how many wish lists are checked out, what we still need — things like that we’re now able to take care of,” said Sadowsky.
Ready to learn more about the Big River online giving platform and how we support other organizations like Bellefaire JCB? Contact our team or request a demo today.